Privacy Policy

MCAds Media (“we,” “our,” or “us”) values your privacy and is committed to protecting your personal data in compliance with the European Union General Data Protection Regulation (GDPR 2016/679), Spain’s LOPDGDD, the Philippine Data Privacy Act (RA 10173), and applicable United States privacy laws, including the California Consumer Privacy Act (CCPA/CPRA). This Privacy Policy describes how we collect, use, disclose, and protect personal information when you access our website or use our services. By using our website or services, you consent to the practices described herein.

MCAds Media, with offices in Manila, Philippines, and Valencia, Spain, and serving U.S. clients, acts as the data controller of your personal information. Questions or concerns regarding your personal data, or the exercise of your rights, may be directed to our Data Protection Officer at hello@mcads.com.

We may collect personal information that you provide directly, such as your name, email address, phone number, billing details, and business information. We also collect technical information generated by your use of our website, including your IP address, device type, browser information, and website interactions. Marketing data may also be collected, including newsletter subscriptions, advertising engagement, and campaign analytics. When providing services for clients, we may process customer or visitor data on their behalf in accordance with their instructions and applicable laws.

Your personal information is used to provide and manage our services, communicate with you regarding inquiries or projects, send newsletters and marketing communications where consent is provided, analyze website traffic, improve services, and comply with legal obligations. We process personal data on the basis of contractual necessity, legal obligations, consent, or legitimate interests such as service optimization, fraud prevention, and analytics.

We may share personal information with trusted third-party providers, including advertising platforms, analytics and email marketing providers, cloud hosting providers, and payment processors. All third-party processors are required to comply with GDPR, LOPDGDD, the Philippine DPA, and U.S. privacy standards, including CCPA requirements. We do not sell personal information to third parties.

Because we operate internationally, your personal data may be transferred outside the European Economic Area, including the Philippines and the United States. Transfers are protected through GDPR-approved safeguards such as Standard Contractual Clauses and privacy-compliant agreements.

We retain personal information only as long as necessary to fulfill the purposes described above, comply with legal obligations, resolve disputes, and enforce agreements. Marketing and newsletter consent data is retained until withdrawn.

Residents of the United States, including California, have additional rights under the CCPA/CPRA. These rights include: the right to know what personal information we collect, access and request deletion of personal information, opt-out of the sale or sharing of personal information, and non-discrimination for exercising privacy rights.

You may exercise your rights under GDPR, CCPA/CPRA, or Philippine law by contacting hello@mcads.com. Verification may be required before fulfilling requests.

We implement appropriate technical and organizational measures to protect your data, including encryption, secure storage, access controls, and staff training. However, no method of online transmission or storage is completely secure.

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children under 16 without parental consent. Any updates to this Privacy Policy will be posted on the website with a revised “Last Updated” date.

Cookie Policy

MCAds Media uses cookies and similar technologies to improve your experience on our website, deliver personalized content and advertisements, and analyze website performance. This Cookie Policy applies to visitors from the United States, Spain, the EU, and the Philippines and complies with applicable privacy and cookie laws, including GDPR, Spain LOPDGDD, Philippine DPA, and U.S. FTC regulations.

Cookies are small text files stored on your device that allow our website to recognize your browser and remember information about your visit. Some cookies are strictly necessary to operate the website, including session management, security verification, and user authentication. These cookies are essential and do not require your consent.

Other cookies are used to analyze user behavior, including website traffic and engagement metrics, as well as to deliver targeted advertising. Marketing and analytics cookies, including those from third-party services such as Google Analytics, Google Ads, Meta Pixel, and LinkedIn Insight Tag, are set only after obtaining user consent.

When you first visit our website, a cookie banner will appear, requesting your consent to set non-essential cookies. You may withdraw consent at any time using the cookie management tool provided on the website or via your browser settings. Cookies may persist across sessions or expire upon closing your browser. Blocking or deleting cookies may affect the functionality of some website features.

Visitors from California have additional rights under CCPA/CPRA regarding tracking, opting out of targeted advertising, and requesting information about personal information collection. Questions about cookies or privacy may be directed to hello@mcads.com.

Service Agreement

These Terms and Conditions govern your use of services provided by MCAds Media, a digital marketing agency operating in Manila, Philippines; Valencia, Spain; and serving clients in the United States. By using our website or engaging our services, you agree to be bound by these Terms and Conditions, as well as any proposals, statements of work, or agreements attached.

MCAds Media provides digital marketing services including website design and development, SEO, Google Ads and social media advertising, email marketing, analytics, and reporting. Services outside the agreed-upon scope require written approval and additional fees.

The standard minimum term of service is twelve months. After the initial term, services continue on a month-to-month basis unless terminated with at least thirty days’ written notice. All fees are billed monthly as described in the proposal, and payments are non-refundable. Advertising platform costs are the client’s responsibility and billed separately. Late payments may result in suspension or termination of services.

Clients are responsible for providing timely access to necessary content, accounts, and approvals. Failure to provide such access may delay delivery but does not constitute a breach by MCAds Media. Intellectual property rights in deliverables remain with MCAds Media until the completion of twelve months of service or the receipt of a buyout payment of $3,500 USD. MCAds Media may display completed work in portfolios or marketing materials unless otherwise agreed.

MCAds Media complies with GDPR, Spain’s LOPDGDD, the Philippine DPA, and applicable U.S. privacy laws, including CCPA/CPRA. Clients are responsible for lawful collection of any data and ensuring consent for marketing purposes. The agency acts as a data processor where applicable.

MCAds Media does not guarantee specific results such as search engine rankings, leads, or sales. The agency is not liable for indirect, consequential, or financial losses, and liability is limited to fees paid in the previous three months.

The agreement may be terminated immediately for non-payment, illegal activity, or violation of advertising policies. Upon termination, outstanding fees remain due, and intellectual property is handled according to the terms outlined above.

This agreement is governed by the laws of the State of Florida, United States, while compliance with GDPR, LOPDGDD, Philippine DPA, and CCPA/CPRA is maintained for relevant users. Disputes will first be attempted to be resolved through negotiation and, if unsuccessful, will be settled through binding arbitration in Miami-Dade County, Florida. Continued use of the website and services constitutes acceptance of any updated Terms and Conditions posted on the website.